Strategic Management: Concepts (10th Edition)

Type

Book

Authors

Fred David

ISBN 10

0131503464

ISBN 13

9780131503465

Tags

Management Science, Systems & Planning, Strategic Planning, Management

Description

Featuring a model that is widely used for strategic planning among consultants and companies worldwide, this current, well-written book offers a practitioner-oriented perspective, meets all AACSB guidelines, and focuses on skill-building in all major areas of strategy formation, implementation, and evaluation. Global, natural environment and e-commerce themes are evident throughout the book which also contains 46 Experiential Exercises. A five-part organization includes an overview of strategic management; coverage of strategic formulation, implementation, and evaluation; and a strategic management case analysis. For consultants and other strategic planners. - from Amzon

Number of Copies